英文簡介Journal Of Macromarketing期刊介紹

With the continuous development of marketing theory and practice, people gradually realize that marketing activities are not limited to the enterprise level, but also closely related to the overall society. Therefore, there is a need for a macro perspective to examine marketing activities, which is the original intention of the founding of the Macro Marketing Magazine. The research field of this magazine is extensive, covering multiple aspects of macro marketing, such as marketing and public policy, marketing and development, marketing and quality of life, as well as the history of marketing. These research contents not only enrich the theoretical system of marketing, but also provide useful guidance for practice.

期刊簡介Journal Of Macromarketing期刊介紹

《Journal Of Macromarketing》自1981出版以來，是一本管理學優秀雜志。致力于發表原創科學研究結果，并為管理學各個領域的原創研究提供一個展示平臺，以促進管理學領域的的進步。該刊鼓勵先進的、清晰的闡述，從廣泛的視角提供當前感興趣的研究主題的新見解，或審查多年來某個重要領域的所有重要發展。該期刊特色在于及時報道管理學領域的最新進展和新發現新突破等。該刊近一年未被列入預警期刊名單，目前已被權威數據庫SCIE、SSCI收錄，得到了廣泛的認可。

該期刊投稿重要關注點：

• 預計審稿時間：
• 管理學
• BUSINESS
• SCIE
• SSCI
• 中科院4區
• 非預警